Friday 18 June 2010

Our end of year shows!



Drinks after all that hard work!!



One of our stands at our uni show.







Thats it! It's all over... excited for the next new adventure!

Sunday 6 June 2010

Visit England brief for BJL



We've been working closely with advertising agency BJL over the past few months.. they set us a challenge to encourage England to holiday at home!

We decided to make it a tad more interesting by trying to promote to naturists to holiday in England. We have a couple of ideas at the moment in the pipeline but we've posted up our favourite...

Beki Reilly

Saturday 5 June 2010

"REBECCA CLAIRE REILLY!"

This year we have been lucky enough to work on a live brief for a very important new product, voice alert.

Voice alert is a component for a traditional smoke alarm that wakes up children faster using the sound of a parents voice. Studies show that 85% of children do not wake in sufficient time to react in a smoke alarm, so we were very interested in bringing this knowledge to light.

Have you ever done something naughty as a child? Used your mums expensive lipstick on the walls, made mud pies in your parents manicured garden, and what is the response apart from a swift kick to the back-side? YOUR FULL NAME....

"REBECCA CLAIRE REILLY!"

This immediately tells me I am about to or I am already doing something I shouldn't... When I hear this, i know i am in trouble...

Our campaign focuses on the power that a parents voice can have over a child.... and the establishment of saying someone's full name has with being in trouble



Our direct mail shows how effective Voice Alert can be in waking up a child, by having a child pop out of the bed in the voice activated card when it is opened...

Beki Reilly